Speakers

2012 SheStreams Keynote Speakers

Elisa All
Founder, President & CEO, 30SecondMobile

Elisa All is Founder, President & CEO of 30Second Mobile, a media company redefining content and connections for mobile platforms. The first brand launched by 30Second Mobile is 30Second Mom (www.30secondmom.com), a stream-based website and app tied into the leading social networks that provides moms with quick and helpful tips – each in about 30 seconds or less – delivered straight to their smartphones, tablets or computers.

Previously, Elisa was founder of iParenting Media, a leading multimedia publishing company serving parents that was acquired by the Walt Disney Company. What began as a single publication and website devoted to expectant mothers grew to become one of the most-respected dot-coms for parents. As President of iParenting, Elisa led the company to be recognized as “Best of the Web” by Newsweek, US News & World Report and The London Times, among others.

Elisa founded and served as editor-in-chief of the national newsstand magazine Family Energy: Your Guide to Raising Healthy Kids. Elisa served as editor-in-chief of five other national newsstand magazines: Pregnancy, Baby Years, Women’s Health & Fitness, European Homes & Gardens and The Buyer’s Guide.

Elisa led the custom division at iParenting, which created specialty content and consumer relationship marketing campaigns for companies such as Kimberly Clark, Norelco and Colgate-Palmolive. For 10 years, Elisa was a columnist for Pioneer Press newspapers. For eight years, she was co-host of a monthly radio show and podcast on WTMX/101.9-FM “The Mix” in Chicago.

After iParenting was acquired by Disney, Elisa served as Director for the Disney Interactive Media Group, and was responsible for the operations of the iParenting division. At Disney, she led the re-launch of original sites in the iParenting network, PregnancyToday.com and BabiesToday.com. Elisa is an audience builder with a strong social media presence. Recent accolades include being featured as a “Twitter Powerhouse” by The Huffington Post, “Top 20 Women to Follow on Twitter” by SheOwnsIt, and the October 2011 cover story “Having It All” for Moms in Business magazine.

Twitter: @30SecondMom, @ElisaTalk
Website: www.30SecondMom.com, www.30SecondMobile.com

Maria Bailey
Author, Radio and Television Personality
Founder & CEO, BSM Media, Inc.

Maria T. Bailey is an award-winning author, radio talk show host, nationally known speaker and the foremost marketing authority on marketing to moms. Her company, BSM Media is a full service marketing and media firm that specializes in marketing to mothers. Her books include: Marketing to Moms: Getting Your Piece of the Trillion Dollar Market, Mom 3.0: Marketing With Today’s Mothers by Leveraging New Media & Technology, Trillion Dollar Moms: Marketing to a New Generation of Mothers and most recently Power Moms: The New Rules for Engaging Mom Influencers Who Drive Brand Choice.

Maria is host of Mom Talk Radio, the first nationally syndicated radio show for moms, Founder/CEO of BlueSuitMom.com, the award winning website for executive working mothers and co-Founder of MomTV.com. She is also the creator of Smart Mom Solutions as well as National Mom’s Nite Out.

Ms. Bailey is a resource on work/life/family balance, working mother, marketing and women business stories for national media such as the British Broadcasting Corporation, CNBC, World News Tonight, Hearst Publications, “The Home Show”, WPLG ABC 10, The NetFinancial News Network, The Wall Street Journal, USA Today, Self, Smart, O Magazine, Oprah’s Fitness Magazine, Money, Parent, HomeChannel News and Entrepreneur. She and her company have been featured in the Women’s Day, Money, Chicago Tribune, the New York Times, Wall Street Journal, Miami Herald, Philadelphia Inquirer, Denver Post, theSalt Lake City Tribune, NBC 6-Miami, CBS4-South Florida, WCBS-12 New York, WABC New York and the Tampa Tribune, as well as on hundreds of local radio and television shows. Maria was named “Power 16 Pack” of the Nielsen Power 50 Mom List and has also been named Top 25 Tweeple on Twitter by several social media groups.

The mother of four young children, Ms. Bailey lives in Pompano, Florida with her husband. She is a marathon runner and enjoys travel.

Twitter: @MomTalkRadio
Website: www.BSMMedia.com, www.BlueSuitMom.com, www.MomSelect.com, www.SmartMomSolutions.com, www.MommyParties.com, www.MomsNiteOut.com, www.MomTV.com

Teresa Kroll
Chief Marketing and Entertainment Bear, Build-A-Bear Workshop

Teresa Kroll joined Build-A-Bear Workshop in September 2001 as Chief Marketing Bear and is currently Chief Marketing and Entertainment Bear. Prior to joining the company, she served as Vice President of Advertising for The WIZ, a unit of Cablevision, from 1999 to 2001. From 1995 to 1999, Teresa was Director of Marketing for Montgomery Ward Holding Corporation, a department store retailer. From 1980 to 1994, she held various administrative and marketing positions for Venture Stores, Inc. a division of The May Department Stores Company until 1990 when Venture became a public company.

Teresa is responsible for the development and execution of all entertainment, licensing and digital marketing initiatives to enhance brand awareness and Guest engagement. Teresa and her team also manage and direct all strategic partnerships, including product and merchandise licensing, promotional arrangements and third party licensing.

Since she joined the company, Build-A-Bear Workshop has grown from 71 stores to more than 400 stores worldwide, including company-owned stores in the United States, Puerto Rico, Canada, the United Kingdom and Ireland, and franchise stores in Europe, Asia, Australia, Africa, the Middle East, Mexico and South America. Teresa was instrumental in the development of Bearville.com™ – the company’s award winning virtual world and entertainment destination website that first launched in 2007.

Teresa has been recognized for her many marketing achievements throughout her career. In addition to being named YMCA Woman of the Year, she was also named one of the Top 50 Marketing Executives by Advertising Age magazine. Additionally, under Teresa’s leadership Build-A-Bear Workshop has received many awards, including being named to the FORTUNE Best Companies to Work For® list for the fourth year in a row in 2012. Bearville.com received a 2009 ‘Best of the Web’ award from WiredSafety at the 9th Annual Wired Kids Summit and a 2008 Excellent Product iParenting Media Award. In 2005, the National Association of Small Business Investment Companies made Build-A-Bear Workshop Portfolio Company of the Year; it was named one of the International Council of Shopping Centers “Hottest Retailers of 2004″ and the Retail Innovator of the Year for 2001 by The National Retail Federation.

Teresa also serves on the Board of Directors of the Juvenile Diabetes Research Foundation – St. Louis Chapter and the Build-A-Bear Workshop Bear Hugs Foundation.

Twitter: @BuildABear
Website: www.BuildABear.com , www.Bearville.com

Jennifer Labit
CEO/Owner of Cotton Babies, Inc.

Jenn has made her mark on the world by conceptualizing, developing, marketing and producing new diapering products for the baby industry.Her company, Cotton Babies, developed out of a tiny $100 investment; leading the way among natural parenting retailers since 2002. In addition to a busy online operation, Cotton Babies operates retail outlets in St. Louis, Missouri with several new stores opening in other states soon!

In 2005, Jenn and husband, Jimmy, created the bumGenius One-Size Reusable Diaper, a product now distributed on five continents. In 2009, Cotton Babies developed and launched the best selling Flip Diapering System, a hybrid diapering system, and Econobum, a budget one-size cloth diaper. In 2011, Cotton Babies developed and launched Freetime, a one size all in one cloth diaper.

Notable media mentions include Time Magazine, Mothering Magazine, Parents Magazine, Pregnancy Magazine, Consumer Reports, the Washington Post and the New York Times.

In 2008-2009, Jenn served as the founding chair of the Real Diaper Industry Association, a 501(c)6 trade association for cloth diaper retailers, manufacturers, diaper services, media and other parties with an interest in the cloth diaper industry.

Over the last few years, Jenn has served as advisor to growing retailers as well as some of the largest baby retailers in the industry. She is also an oft-requested expert on the subject of cloth diapering.
Jenn received the St. Louis Business Journal’s 40 Under 40 award for 2011. She received the distinguished Ernst & Young Emerging Entrepreneur of the Year award in the Central Midwest Region for 2011.Today, Jenn is focused on raising the standard of excellence in the baby industry through creative designs and unique marketing approaches. Her goals are continued growth of the cloth diaper category, and targeted social strategies aimed at raising the standard of living in areas her company has influence.

Twitter: @JenniferLabit
Website: www.CottonBabies.com

2012 SheStreams Speakers

Elizabeth Alarcon
Author/Editor, Mamá Orquesta

Peruvian born and first daughter of three sisters, Elizabeth lived and made her studies in Maritime Affairs Management in the city of Callao – Perú. After her family moved to Miami, Florida, she has been working as a freelance writer while helping her son to adapt to his new life.

Twitter: @MamaOrquesta
Website: www.MamaOrquesta.com

Mark Carpenter
CEO and Founder, Six Voices
Director of Digital Experiences, Kraken Opus

Mark is an entrepreneur and has built several companies. His current ventures include applications for Apple and Android devices, publishing massively large books and promoting healthy lifestyles. I have a passion for quantum physics and philosophy, which all makes for interesting conversations.

Mark and his wife live in Grand Rapids, Michigan with their two sets of twins. Yes, lightning does strike twice!

Twitter: @SixVoices
Website: www.SixVoices.com, www.KrakenOpus.com

Michal Chesal
President, Baby Ktan

Michal Chesal is a mompreneur who co-founded the Florida-based juvenile products company Baby K’tan, LLC with her business partner, Isaac Wernick. It all started with her desire to provide her son, Coby, born with Down syndrome, with the sensory nourishment he required for optimal development, while also wanting to carry him as much as possible for parent-child bonding. Thus, the first prototype of the Baby K’tan Carrier was born as a homemade hybrid that improved and incorporated different aspects from other carrier models available.

With a background in marketing, Chesal soon realized that the attention she was getting for the carrier was a sign that she should take it to market.

Introduced in 2007, Baby K’tan has had an amazing 4 short years on the market. While the Baby K’tan carrier has grown in popularity partially because of its unique ready-to-wear hybrid design, the Baby K’tan brand has relied heavily on an in-depth social media campaign to propel the brand forward.

Since launching their Facebook Fan Page in 2009, Baby K’tan has gained almost 7,500 loyal fans that look forward to almost instant customer service, related content, reviews, promotions and giveaways.

Twitter: @BabyKtan
Website: www.BabyKtan.com

Cristy Clavijo-Kish
CEO & Partner, Hispanicize Digital
Co-Founder & Partner, Latina Mom Bloggers
Founder & Co-Publisher, Los Tweens & Teens

Cristy guides Hispanicize digital’s expanding management team as it introduces new services and opportunities for social media marketers and bloggers, a research division and an enhanced editorial product for Hispanicize.com. She works closely as a principal of Latina Mom Bloggers- to further enhance and develop that platform, its digital services and expanding brand-related programs.

In fall 2011 Cristy founded, officially launched and continues publishing Los Tweens & Teens (LosTweens.com and My.LosTweens.com) – a bilingual blog and community resource site engaging multicultural parents and kids alike from ages 7-12. In 2012 the site will expand its content focus to include teen-related videos, book reviews, parenting resources, tips, and more.

Until June 2011, Clavijo-Kish led PR Newswire’s Multicultural Markets division as senior vice president, a role she was appointed to following the 2008 PR Newswire acquisition of Hispanic PR Wire, LatinClips and Hispanic Digital Network- all companies that she co-founded and spearheaded. A marketing, media and communications practitioner with 15+ years experience, she helped found the Hispanic marketing practice at Porter Novelli and managed Latin America-focused and general market programs at two Miami-based agencies. Currently she serves on the PRSA Miami Board and was a panelist at the 2011 PRSA International Conference in Orlando, Florida. Clavijo-Kish is an active Girl Scout Troop leader and volunteers with other community organizations.

Twitter: @LatinoMarketing, @LosTweens, @Hispanicize
Website: www.Hispanicize.com, www.LosTweens.com

Charlene DeLoach Oliver
Chief Executive Momofficer, Metrowestmama Media & CharleneChronicles.com

Charlene left the corporate and political world to become a full-time blogger in early 2010, and now blogs about technology and travel, fitness and fashion, home and parenting at CharleneChronicles.com. Primarily, she provides thoughts on these six niche areas as it relates to Moms; instead of covering the story of the 5 inch stilettos that hit the runways, for example, she highlights fashion trends that one can wear at the bus stop when it is snowing.

Her writing style, humor, unique perspective and professionalism has lead to a variety of speaking engagements at blogging conferences like Blissdom, Bloggy Bootcamp and SheStreams, and as a guest blogger on a variety of external websites. Charlene is also a growing “go-to” Blogger for a variety of public relations campaigns, and she incorporates a variety of video and vlogging posts, making her content varied and unique. With her activity on Twitter, Facebook, Pinterest, Google+ and Foursquare, her reach and network is expansive but engaging. In addition to the above, and a hyper-local following at Metrowest Mamas in Massachusetts, she also began a weekly online live show called Social Toast that is set to take off in 2012. She has been seen on Fox 25 News and in the Boston Globe, Huffington Post and featured by HTC at BlogHer ’11.

Twitter: @CharChronicles
Website: www.CharleneChronicles.com

Maria De Los Angeles
Creative Wordsmithing and Social Media

Maria De Los Angeles is an award-winning freelance wordsmith who writes about all kinds of fun stuff — from sex to pirates, travel, social media, spirits (the imbibing kind), culture, fishing and more on her blog Sex and the Beach. Maria is a co-host for a live-stream online radio show called Social Chats and is a former “agent” for the Ford Fiesta video social media campaign. She also recently one a grant from Comcast to make online videos about a local Miami community.

Maria is very involved in the South Florida social media scene and creates events such as HeartCamp and SxSe. She occasionally teaches customized workshops for bloggers, specializing in newbies. Follow her @vicequeenmaria.

Twitter: @ViceQueenMaria
Website: www.sexandthebeach.blogspot.com

Melanie Edwards
Founder, Ella Media

Founder/Editor, ModernMami.com

Melanie Edwards is the founder and editor of ModernMami™.com, an award-winning lifestyle blog, and founder of Ella Media. Melanie holds a degree in Industrial & Systems Engineering and over 10 years experience in Information Technology. She has spoken at various social media conferences, including Type-A Parent, Blogalicious Weekend, and BlogHer. Through Ella Media, Melanie provides digital marketing services for bloggers and brands and focuses on connecting businesses with today’s digital Latina. Currently, Melanie is also serving as a brand ambassador for companies such as Nintendo, eBay, and Hallmark, and is a member of the BabyCenter Blog Network and Walmart Moms. Married 9 years, she is the proud mother of an energized 6-year-old girl and 1-year-old boy, who are being raised in a bilingual, multicultural environment. Originally from Puerto Rico, Melanie now resides in Orlando, Florida.

Twitter: @EllaMedia, @ModernMami
Website: www.EllaMedia.com , www.ModernMami.com

Trish Fontanilla
Community Manager, Vsnap

Trish Fontanilla began her exploration of blogging, writing, and creating websites in 1996, back when webpage builders started their freemium plans with 35 kilobytes of storage. In 2002, she moved from New Jersey to Boston to attend Emerson College and graduated in 2005, with a degree in writing, literature, and publishing with minors in psychology and performance studies.

Trish has worked at both Emerson College and Berklee College of Music as well as being a social media consultant for brands, musicians, and events. While she was still at Berklee, she filled her nights by doing social media for the Boston arm of the app/website Bandsintown and became a fundraising/philanthropy fellow at the Boston Cares Civic Leadership Institute. Her focus was social media and non-profits. Trish also co-hosted a local lifestyle web show called Why Not Boston.

Last year, all that social media work got her noticed by Dave McLaughlin, CEO of Vsnap, and she was hired as employee #2 for the Boston-based video messaging startup. Vsnap makes it easy to record and send video messages with attachments as a richer, more personal alternative to email. This past November, she was one of the core organizers for Vthankyou, a video messaging campaign geared toward giving thanks to US veterans and their families. The initiative raised over $5,000 for the Wounded Warrior Project.

Twitter: @TrishOfTheTrade, @Vsnap
Website: www.vsnap.com, TrishOfAllTrades.Tumblr.com

Molly Gold
President & Founder, GO MOM! Inc.

Molly Gold is a pioneer Mompreneur, launching GO MOM!® Inc. more than a dozen years ago. Specializing first in consumer products and now an established and highly sought after brand partner, Molly is widely recognized as the voice of organized motherhood. Easily found on Twitter and Facebook, Molly shares innovative content through her website, video blogs, and extensive appearances in all forms of media. Molly’s effusive warmth and candid manner have made her a favorite among Moms, brands and agencies alike. Well respected by her colleagues, she is a popular conference speaker and brand favorite for press events, conference partnerships, and ongoing social media consultation creating community engagement and customer centric campaigns. Married to her college sweetheart and mother to kids in elementary, middle and high school, she really is the Mom next door.

Twitter: @MyGOMOM
Website: www.GOMOMInc.com

Cindy Goodman
Columnist The Miami Herald/McClatchy Newspapers

CEO BalanceGal

Cindy Krischer Goodman is CEO of BalanceGal, provider of news and advice on how to find balance between the demands of a career and personal life. Her award-winning, nationally distributed column and blog, The Work Life Balancing Act, appears weekly in The Miami Herald and more than 100 newspapers.

Twitter: @BalanceGal
Website: www.WorkLifeBalancingAct.com

Maricris Guadagna
Co-founder, LakeNormanTaiChiCenter.com
Founder and Editor, ZensibleMama.com

Maricris Guadagna is the co-founder and Social Media Director of Lake Norman Tai Chi Center. A martial arts school that embodies her love for everything zen! A philosophy that she applies in her nationally-acclaimed lifestyle blog, ZensibleMama.com. She is a self-professed geek with a comprehensive background in marketing and extensive training in sales and corporate customer service. A seasoned international traveler with a new-found personal mission to help homeless children in her community through charitable projects every year. She was recently featured as a Mompreneur in the Charlotte Observer and in a nationally-syndicated radio show, Coach Lynn Show. A firm believer of less talk, more work!

Twitter: @MaricrisG, @ZensibleMama, @LKNTaiChiCenter
Website: www.ZensibleMama.com, www.LakeNormanTaiChi.com

Denisse Icaza
Founder/Editor-in-Chief, AhorrosparaMama.com

Denisse Icaza is a freelance writer, translator, and social media consultant. Born and raised in Guayaquil, Ecuador, Denisse is also completely bilingual and holds a Bachelor’s degree in Business Administration and Management from Florida Atlantic University. She is the founder and editor of the blog AhorrosparaMama.com, a blog that offers Spanish-speaking moms new ways to save while not having to sacrifice quality and their favorite brand names. The idea for Ahorros para Mamá was born in 2009 when she found little information in Spanish about great products and savings for Latina moms in the US and she felt the need to fill that void. Denisse has been featured on TV shows and on various online publications for her blog and social media involvement.

She currently lives in South Florida with her husband and three young children, who are also being raised fully bilingual and bicultural.

Twitter: @DenisseIcaza
Website: www.AhorrosparaMama.com

Nirasha Jaganath
Founder and Editor, MommyNiri.com

Niri traded the rat race in Engineering for her rug rats and returned to her passion for writing at MommyNiri.com after she became a mom. She’s coupled her work in blogging to further several charitable projects and events, such as putting an end teacher-funded classrooms, supporting Rwanda Path2Peace and Heart 4 Haiti, building playgrounds with Kaboom, hosting events to support Autism, and working on the End Child Hunger campaign. In December 2010, she launched a Mommy Niri Cares holiday drive to provide items to children born into poverty. That spawned a newly launched site MommyNiriCares.com, which focuses on using social media for social good.

Twitter: @MommyNiri
Website: www.MommyNiri.com,www.MommyNiriCares.com

Jeannette Kaplun
Co-founder, Chief Content Officer and TV Host, Todobebe, Blogs de Mamas, Viva la Familia

An award-winning journalist and internationally recognized parenting expert, Jeannette Kaplun (@JeannetteKaplun on Twitter) has over 17 years of experience on TV, radio, online media and as a published author. Born in El Paso, Texas, and raised in Chile, Jeannette is truly bilingual and bicultural. Currently she is Todobebé, Inc.´s Chief Content Officer and co-hosts the Spanish-language network TV show ¡Viva la Familia! de Todobebé, which airs on Univision. She is also the author of Todobebé: Todo lo que necesitas saber para el primer año de tu bebé (Rayo, 2006).

In 1999 Jeannette co-founded Todobebe.com, the first pan regional baby and parenting website in Spanish and Portuguese. She began blogging about her pregnancy and motherhood in the early 2000′s, which makes her a true pioneer in the Latino/Hispanic blogging world. In 2010, Todobebe.com received Portada´s Hispanic Digital and Print Media award as Top Content Provider to Hispanic Audiences. In 2006, the company received the Canyon Ranch Institute Prevention Pioneer Award. She has also been crucial in the development of the trilingual (English, Spanish, Portuguese) Todobebé apps and oversees content on vivalafamilia.com and blogsdemamas.com. In 2011 Jeannette won LATISM´s Best Parenting Blogger award.

She has been a speaker at major conferences throughout the US, Mexico and Chile regarding content, social media and online communities, including BlogHer, Blogalicious, EVO, LATISM, Blissdom, Hispanicize, Social Media Week Miami and SheCon.

From 1998 to 2002, she was the co-host for the Discovery Channel Latin America/Iberia’s technology show, “Vida@línea” where she reviewed the latest tech products. Previously she worked as a news reporter in Chile’s Channel 13 and graduated at the top of her class at the prestigious Journalism School of the Pontificia Universidad Católica de Chile. In addition, she holds a Bachelor degree in Social Sciences from the Universidad Gabriela Mistral, also in Chile.

A photography fan, Jeannette resides in Miami, Florida, with her husband and two children. Follow her on Twitter @jeannettekaplun. She actively supports different charitable causes, including St. Jude´s Children´s Hospital, Share our Strength, Bloggers4Haiti and Project Medishare, among others.

Twitter: @JeannetteKaplun
Website: www.ToDoBebe.com, www.BlogsDeMamas.com, www.VivaLaFamilia.com

Samantha Kurtzman-Counter
President, The Mother Company

Sam is the President of The Mother Company, a children’s media company producing products based in social and emotional learning for preschoolers. Sam joined CEO and Founder Abbie Schiller in her quest to launch The Mother Company when her son was 3 years-old and it became clear there was nothing more important to her than helping him become a good person. When Abbie approached her to guide production on the pilot episode of “Ruby’s Studio,” Sam fell hook, line and sinker in love with the mission of The Mother Company and immediately dropped everything to come onboard.

Sam brings to the table 13 years of hands-on experience as a film and TV Producer/ Director. Her series and specials have aired on major network and cable stations such as NBC, ABC, MTV, VH1 and Disney Channel. Her most recent film, the critically-acclaimed mockumentary “One Sung Hero,” premiered at Sundance to rave reviews and screened at film festivals around the globe.

At The Mother Company, Sam oversees the weekly parenting content on TheMotherCo.com, identifying parents’ most pressing challenges and securing the experts most revered in that field. She is also responsible for developing and producing all creative content for the “Ruby’s Studio” line of children’s products, including DVDs, downloads, books, plush dolls and apps. She spends her work time collaborating with brilliant parenting experts, animators, musicians, designers, writers, actors, crew and who have joined The Mother Company team to make beautiful, helpful content and do good by the next generation. Her home time is spent eating artichokes and kissing little freckled cheeks.

Twitter: @TheMotherCo
Websites: www.TheMotherCo.com , www.RubysStudio.com

Amy Lupold Bair
Owner, Resourceful Mommy Media, LLC
Founder, The Global Influence Network

Amy Lupold Bair, blogger, social media marketer, and mom, is the founder of Resourceful Mommy Media. In 2008, Amy burst onto the social media scene inventing the Twitter Party – a hashtagged social event with panelists and a conversational theme catering to the needs of clients ranging from e-commerce start-ups to nationally recognized trusted brands. Developing from her own successful relationships with public relations firms and companies, Amy developed a network for fellow bloggers in early 2009. The Global Influence Network has grown to include over 1500 social media savvy bloggers.

A former English teacher and a writer at heart, Amy continues to blog on her personal site, ResourcefulMommy.com. If you would like just a small dose of Amy, she is always available in 140 characters or less at @ResourcefulMom on Twitter.

Twitter: @ResourcefulMom
Websites: www.ResourcefulMommyMedia.com, www.ResourcefulMommy.com, www.GlobalInfluenceNetwork.com

Yoly Mason
Founder and Editor, Cuponeando.net, YNRLive.com & LasBlogueras.com

Yoly Mason is a freelance writer, video blogging fanatic and the editor of the popular blog Cuponeando.net. Born and raised in Puerto Rico, she embraced her Spanish writing skills at the same time that Cuponeando was poised to filled the void to help the Latina community that until then did not have a Spanish resource for savings.

Her love for video led her to host the Mom TV show Cooking with Yoly to encourage moms to prepare easy yet elegant 30 minute recipes from 2009-2011. Yoly has partnered with companies like Kraft, Mizkan, Baby Breeza and most recently with Build-a-Bear and Hewlett Packard to be part of video campaigns.

In 2011, she founded Las Blogueras, a blog and Facebook community of Latina bloggers that prefer to communicate in Spanish. She is the personal finance blogger for Fox News Latino as well as a columnist for Cafemom’s Mamás Latinas. Yoly holds a Bachelor’s degree in Computer Science which explains why she loves all things social media and launched her own Android/iPhone apps for Cuponeando.

Twitter: @YolyMason
Websites: www.Cuponeando.net, www.YNRLive.com, www.LasBlogueras.com

Nancy Matthews
CEO & Founder, Women’s Prosperity Network

CEO of Magical Marketing Makeovers

An International Speaker, Author, Business Advisor and Talk Show Host, Nancy combines her 25+ years of business savvy and ingenuity with an intuitive understanding of people to deliver engaging and entertaining content that provides practical solutions to today’s life and business challenges. Whether she is delivering keynote presentations to large audiences, facilitating workshops or in her exclusive one on one coaching relationships, she is The Catalyst that causes her clients to gain the clarity to move forward at an accelerated pace and produce their desired results. She has shared the stage with some of today’s leading experts on business, motivation and transformation including Jack Canfield, John Maxwell, Bob Burg, Loral Langemeier and many others.

Twitter: @NancyProspers
Websites: www.WomensProsperityNetwork.com, www.MagicalMarketingMakeover.com

Rich McFadden
Director of Operations, Radio America
Co-Host, Doug Stephan’s Good Day USA

Rich McFadden has been the Director of Operations and Programming at The Radio America Network since 1996. Overseeing the radio and internet operations for the network and all of it’s 40 plus programs. Rich also is the co host for the networks nationally syndicated morning program, Doug Stephans Good Day USA. The Good Day Show is heard on over 300 radio stations each week around the country and is rated the 13th largest radio show in the country by Talkers Magazine.

Twitter: @Jake_Buehler
Websites: www.RadioAmerica.org, www.DougStephan.com

Vanessa McGovern
CEO, Withinsight Group & Leverage LinkedIn NOW!

Vanessa McGovern is on a mission to help professionals achieve their business goals one LinkedIn profile at a time. She is fast becoming the strongest advocate of LinkedIn for female professionals all over the country. Her current project, Leverage LinkedIn NOW offers various LinkedIn training and coaching services to help busy professionals, such as Mompreneurs, take their careers or businesses to the next level.

Vanessa’s passion for LinkedIn comes from her belief that it in order to stay profitable and marketable you must stay relevant. “LinkedIn is not just the latest social media ‘fad’ or latest trend” says McGovern. “LinkedIn is the way B2B is done and how professionals connect, collaborate and create new meaningful professional opportunities in today’s world.” Vanessa’s LinkedIn training programs take a total approach to your professional background and help you market yourself strategically online, create a magnetic profile and brand for yourself and/or your company, and most importantly do this while maintaining true authenticity to your own personal mission and message. Vanessa’s approach is not just about mastering the technical side of a new social media platform; her approach ultimately helps you put your best professional foot forward so you can maximize any opportunity that comes your way.

As a consultant, Vanessa is considered a valuable business development resource specializing in the travel and tourism industry. Vanessa created award winning training programs, live and online, has been featured as a keynote speaker at national events, published articles on LinkedIn online and has consulted with hundreds of small business owners across the country in areas of marketing and sales. Vanessa’s unique background makes her a sought after professional in her field.

Vanessa also serves as the VP of Business Development for Women’s Prosperity Network and was recently named Mother of the Year by Healthy Mothers, Healthy Babies Coalition of Broward for 2012. Vanessa is currently writing a book on LinkedIn for Mompreneurs. She lives in Ft. Lauderdale with her husband Don, son Ethan, and Japanese Chin dog Puggy.

Twitter: @VanessaMcGovern
Websites: www.LeverageLinkedInNow.com, www.LinkedIn.com/in/VanessaMcGovern

Leanne Naidoo
Technical Writer CableOrganizer.com, LifeOrganizers.com, FireProtectionSupplies.com

Having earned a B.A. from Rhodes University, and a M.A in publishing from The University of the Arts, London. She has worked as a technical and content writer for over 5 years. She has conducted research on the various aspects of online writing: style, audience, search and marketing. She has familiarized herself and mastered the realms of content writing for products and keywords.

She has since expanded her skill set to Micro-site Brand Expansion which involves hands-on grappling with the intricacies of building a website from concept to profit: FireProtectionSupplies.com, LifeOrganizers.com and Cableturtle.com amongst others. Social Media has played a significant role in driving traffic towards the brand as well as providing a customer-focus-group to test new ideas, products and rate service. Her on-the-job experimentation and implementation of social media over the last 4 years has given Leanne a good idea of what visitors are looking for and what they would like to engage about. From Fail to Facebook she’s seen it all and tried it all and learned along the way that not every social media outlet will be a good fit.

Leanne has developed a passion for blogging and helping those who would like to launch their own blogs into the webosphere.

Twitter: @LifeOrganizer
Websites: www.LifeOrganizers.com , www.FireProtectionSupplies.com, www.CableOrganizer.com, www.LifeOrganizerStore.com, www.CableTurtle.com

Kim Orlando
Founder, TravelingMom.com
Founder, TMOM Blogger Network
Founder, TravelingDad.com

Kim Orlando is the founder of TravelingMom.com, the nation’s top web site and blog network for moms who travel with (and without) their kids. It was named one of the top 4 family travel websites by Shermans Travel in 2010.

Kim Orlando is nation’s travel advocate for moms, and provides travel commentary for CityBuzz, MomTalkRadio and the Jane Air Crew by Wyndham. Her site and bloggers have been quoted and/or featured on Oprah.com, RedBook, CNN.com and the Wall Street Journal. Orlando has been quoted in the New York Times, Good Housekeeping, and Forbes.com. She is a satellite media travel commentator who has appeared on broadcast media online as well as Moms Get Real with JuJu Chang, Dailybuzz and the Montel Williams Show.

Twitter: @KimOrlando, @TravelingMoms, @TravelingDads
Website: www.TravelingMom.com, www.TravelingDad.com

Amy Oztan
Founder, Selfish Mom
Co-Founder, Blogging Angels

Amy Oztan, founder of SelfishMom.com, is a full-time blogger and writer. Amy’s work has appeared in Redbook Magazine and online in RedbookMag.com, Momtourage.com, BlogCritics.com, the NYCMomsBlog.com, BlissfullyDomestic.com, brownstoner.com, and FilmingInBrooklyn.com, and has been syndicated to dozens of online and print newspapers. Amy also co-founded and participates in a weekly podcast covering blogging and technology topics at BloggingAngels.com. Amy was named Babble.com’s Funniest Mom on Twitter for 2010 and is currently on WorkingMother.com’s list of the fifteen most powerful women in social media. Originally from Buffalo, Amy now lives in a spooky brownstone in Brooklyn, NY with her husband, two children, and old cat.

Twitter: @SelfishMom, @BloggingAngels
Website: www.SelfishMom.com, www.BloggingAngels.com

Charlene Pacenti
Founder and editor, MomsMiami.com

Editor & Publisher, BocaParent.com

Editor of Education and the Community News Network, The Miami Herald

Charlene Pacenti brings 25 years of experience in journalism and publishing to the most important job many of us will ever have: Raising a child. Through her position as Education Editor at The Miami Herald and two parenting websites – MomsMiami.com and BocaParent.com – Charlene gets the answers that South Florida families need. From potty training advice to college admissions and everything in between, Charlene’s portfolio contains expert tips and “word of mom.” Her work reaches more than 50,000 readers a month. Beyond family issues, Charlene also oversees The Miami Herald’s Community News Network, an innovative online project to cover South Florida neighborhoods.

Twitter: @MomsMiami, @BocaParent, @CharPacenti
Website: www.MomsMiami.com, www.BocaParent.com, www.MiamiHerald.com/Schools

Jendi Pagano
Founder & CEO, Scenes and Cinema, LLC
Founder, SimpleVloggingTips.com
Founder, JendisJournal.com
Editor, MomBloggerPro.com

Jendi Pagano quickly became addicted to online video in 2008 and now pursues it with a passion. She actively video blogs on lots of topics, as well as creates more formal videos with and without chroma key, records live events, and creates & markets videos for clients that are local or around the world. In 2009 she launched Simple Vlogging Tips site and live show through MomTV to encourage others to just vlog it. She has learned how to create a video presence that got her content to the front page of Google and YouTube. Online video did more for her online presence in 6 months than regular blogging did in a year; and she believes that online video can help any website or business. She formed Scenes and Cinema, LLC. for her work as video marketer and creator. She’d love to connect with you on Twitter @VloggingTips.

It all started in 2007 when Jendi started her daily life blog, Jendi’s Journal. She enjoys speaking at conferences, webinars, and local events. She lives in PA with her husband, stays busy homeschooling her 3 children, eats chocolate every day, and tries to make sure the dog, bird, and rabbit get fed. You can follow her daily life tweets @JendisJournal.

Twitter: @JendisJournal, @VloggingTips
Websites: www.ScenesAndCinema.com, www.SimpleVloggingTips.com, www.JendisJournal.com, www.MomBloggerPro.com

Jim Raffel
Co-Founder SheHe Media
CEO, ColorMetrix Technologies, LLC

Jim Raffel is a businessman, writer, and public speaker. Through his blog, JimRaffel.com, he shares stories about the successful use of social media and blogging to grow a business online. After developing a comprehensive social media strategy for his company ColorMetrix, he realized he needed implementation assistance and partnered with Shelby Sapusek, who he met on Twitter. After editing one of Jim’s blog posts, Shelby was inspired to offer an alternative opinion and their “She Said, He Said” blog post series was born. They now share their social media enthusiasm in a weekly Twitter chat accessible by following the #shehechat hashtag.

Twitter: @Raffel
Websites: www.SheHeMedia.com , www.JimRaffel.com , www.ColorMetrix.com

Hila Raz
Strategic Events Manager, Watchitoo

Hila has been with Watchitoo since its launch, and has been involved in production, business development and strategic events for clients. Most notably, Hila has worked on successful live engagements for SXSW, Mashable, NY Fashion Week events, EPIP Conference, TEDx Big Apple and many more.

Twitter: @Watchitoo, @HilaRaz
Websites: www.Watchitoo.com

Karen J. Rinehart
Syndicated Columnist, Media General Newspapers

Author, Blogger, Speaker

Karen Rinehart is an award winning Syndicated newspaper columnist, blogger, grown daughter, Instant Caregiver, humorist, wife, mom, author, public speaker, dog owner and sorority girl–not necessarily in that order.

Called the 21st century’s Erma Bombeck, Karen’s columns about childrearing, marriage, her love of wine and most recently, taking care of her parents, have been in print and online since 2002 via Media General newspapers. Rinehart’s written two books, Invisible Underwear, Bus Stop Mommies and Other Things True To Life (2003) and Knitting With Hospital Gloves: The How-To Guide for Instant Caregivers (2011) addresses serious issues we’ll all face, but in Karen’s trademark humorous and easy to read style.

When not writing her next book or connecting with the world on Facebook and Twitter, Karen enjoys being a guest humorist and Instant Caregiving expert on TV and radio.

Rinehart has big plans for the Empty Nest years…but with two kids (whose company she actually enjoys) in college, aging parents and a husband in a new job 4 states away, she might have to rethink a few things–like eating and sleeping–but overall she’s excited about her (newest written and real life endeavor), My Second Half.

Twitter: @KarenRinehart
Website: www.KarenJRinehart.com

Shelby Sapusek
Co-Founder SheHe Media
Project Manager, ColorMetrix Technologies, LLC

Shelby Sapusek is a social media and marketing consultant whose passion revolves around the way information is shared and the technology behind it. Shelby spent 17 years in the print media industry as a reporter, blogger and designer. She is the project manager and marketing coordinator for Jim Raffel’s company ColorMetrix. After working side by side, Shelby and Jim started the venture SheHe Media with a focus to use social media engagement strategies to grow business. Their weekly Twitter chat can be found by following the hashtag #shehechat every Thursday at 8 p.m. CST. In their live presentation of “She Said, He Said,” they debate various social media topics.

Twitter: @ShelMKE
Websites: www.SheHeMedia.com , www.ColorMetrix.com

Abbie Schiller
CEO and Founder, The Mother Company

Abbie is the CEO and Founder of The Mother Company, a multi-platform children’s and parenting media company. The idea for The Mother Company came about when Abbie’s daughter was in preschool and she yearned to find stylish children’s show which would help teach her daughter important social and emotional issues. At the same time, she wanted a smart parenting site to answer her parenting questions using the best experts out there. Abbie partnered with Samantha Kurtzman-Counter (President, The Mother Company) to “help parents raise good people,” a mission that is infused into everything The Mother Company creates, from the award-winning “Ruby’s Studio” DVD series, to the accompanying children’s books and apps, and the helpful parenting website TheMotherCo.com.

The independently funded company addresses a concern with the content, quality, and pacing of media that children are exposed to at a young age. The answer is their “Ruby’s Studio” children’s series: a stylish, gentle alternative to what preschoolers are watching today. Abbie created the character Ruby, the magical host/children’s art teacher, as a cross between Mister Rogers and Mary Poppins. Each show in the series follows Ruby as she helps children explore a specific social or emotional issue such as friendship, siblings, and fear.

Additionally, The Mother Company is committed to helping parents find the tools and discussions to alleviate some of the stress of everyday parenting. The company’s parenting website (www.themotherco.com) features articles from world-renowned parenting experts such as Betsy Brown Braun, Dr. Dan Siegel, Dr. Laura Berman, and Dr. Michele Borba, among others.

Abbie brought thirteen years of experience in brand strategy, marketing, and public relations having worked as Vice President, Media Relations, ABC Daytime within the Disney-ABC Television Group, Vice President, Public Relations Worldwide for Kiehl’s, a subsidary of L’Oreal, and Vice President, Public Relations at Nike Communications, Inc.

At The Mother Company, Abbie oversees brand development, marketing, public relations, and sales. She works alongside Samantha to develop new “Ruby’s Studio” shows, books, songs, and products and works to ensure the magic of “Ruby’s Studio” reaches an entire generation of children and parents.

Abbie has a daughter who is now 7, growing as quickly as The Mother Company, and her son was born in October 2010, the same month “Ruby’s Studio” launched. Abbie is married to a very patient and understanding husband.

Twitter: @MoCoMama
Websites: www.TheMotherCo.com , www.RubysStudio.com

Laura Spencer
Social Media Manager, Disney Destinations, LLC

Laura Spencer has 25 years of experience in public relations having worked for many diverse for profit and non profit industries and corporations from publishing, defense contractors, healthcare to government relations.

For over a decade, Ms. Spencer was co-owner of a successful family business and acted as the company’s CFO. In addition, she has been a freelance writer, voice actor and model. A devotee of volunteering, Laura is a sustaining member of the Junior League where she held the posts of Secretary and Communications Chair and was voted onto the Board of Directors for her community last year. Her motto is to be “gracious, grateful and giving” and to do it in high heels.

Raised in the Boston area, her hobbies include reading, running, skiing, shoe shopping and eating out, but not necessarily in that order. But her main hobby is that she is an avid Disneyphile. Her daughter is named after a Disney princess and for its spiritual meaning in Hebrew.

Laura beat out over 20,000 applicants and was one of the 12 inaugural members of the very first “Walt Disney World Moms Panel.” She was the only New Englander and the only African American panelist. Armed with that pixie dust in hand and her legendary birthday of July 17, she simply asked for a job with Disney.

Seven months after asking that question, Mickey hired her and relocated her lobster loving family to Central Florida.

Laura is now responsible for “mom media” from bloggers to the very website she debuted on, The Walt Disney World Moms Panel.

Laura is married to a geeky but cute Prince Charming has a tween with a calendar that exceeds the President of the United States. Laura’s mom lives with the family and is the “momager.” The family also includes a Golden Doodle, whom the breeder said would be caramel-colored and weigh no more than 40 pounds. At 85 pounds and black as night, Butterscotch frequently ends up in Laura’s social media rants.

Now a vegan and sun-loving Floridian, she will still sneak up to Maine for a lobster from time to time.

Twitter: @LauraSpencerOne
Websites: www.DisneyWorldMoms.com , www.DisneyParksBlog.com, www.MickeyMomsClub.com

Dr. Daisy Sutherland
Doctor of Chiropractic, Author, Speaker and Radio Show Host

Founder/CEO of DrMommyOnline.com

Dr. Daisy Sutherland is the Founder/CEO of Dr. Mommy. She is a Doctor of Chiropractic, Author, Speaker, Radio Personality, mom to 5 beautiful children and wife to a loving a supportive super-husband. She is a sought after speaker to share her knowledge of health and wellness.

Her main mission is to Inspire, Motivate and Encourage you to achieve the balance necessary to succeed in your life with her ‘Get Real’ approach to health and wellness and life in general. As a Doctor her main purpose and passion is to educate people about their health. Not only how to live a healthier lifestyle but more importantly the connection of the body, mind and spirit. When the 3 are truly connected, you will ultimately, without question live a happier and healthier life. She shares her motivational posts along with health/wellness, parenting and so much more on her re-designed site where several other busy women share their wisdom as well ~ DrMommyOnline.com

Dr. Sutherland also shares her experiences weekly on her Family Talk Radio show on Blog Talk Radio as well as monthly on the nationally syndicated Mom Talk Radio. She can be seen gracing the stages of local and national churches as well as many women’s groups sharing her story with the masses. She’s also graced national television sharing her message on NBC’s Daytime show. And if that were not enough, she shares her knowledge by authoring several books, Dr. Mommy’s Life Lessons, 21 Ways to Enjoy a Stress Free Holiday Season, The Road to a Healthier Lifestyle in 52 weeks, several Kindle Books and her latest : Dr. Mommy’s Survival Guide for Busy Mom’s (Charisma House Publishing) slated for the Fall 2012.

Twitter: @DrMommy
Website: www.DrMommyOnline.com

Ruby Wright
Founder and Editor, Growing Up Blackxican

Ruby is a wife, mother of two. She is the Founder and Editor of growingupblackxican.com. She writes about raising her kids to be proud of their 2 cultures. She is passionate about family, education and all things crafty.

Twitter: @RubyDW
Website: www.GrowingUpBlackxican.com